Comments on: Twits, Tweeple, Twitterverse & Twitterings

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Wed, 30 Apr 2008 23:56:47 +0000

[...] Twits, Tweeple, Twitterverse & Twitterings [...]

By: Big Fish Games

Big Fish Games — Wed, 23 Apr 2008 18:44:20 +0000

Ok, so I’m rather new to Twitter (70 posts or so), but I am trying hard to be active and give it a shot before I condemn it. My question is , aside from Twitter being an interesting diversion, I don’t see the real business value.

I read posts all the time where people refer to Twitter as ‘amazing’ and ‘unbelievable’, but they rarely back this statement up with anything of business / marketing value.

I’m ok with accepting that Twitter is a great toy to mess around with (if you are into that), but from a business marketing standpoint, can anyone quantify the value of Twitter? Maybe it has value for a start-up that is just trying to get the word out and hopes to catch some early influencers, but how can Twitter be leveraged to improve a company’s bottom line? Think Nike, Microsoft, and Barnes and Noble…

I really want to believe there is value to using Twitter as a marketing channel, but I just don’t see how you can achieve a positive ROI.

By: 2ndTier

2ndTier — Tue, 15 Apr 2008 22:36:30 +0000

I understand what you meant laura..^^ I also experience the same addiction with Twitter..^^ It seems like I’m checking my Twits almost every second..^^

By: Laura Callow

Laura Callow — Tue, 15 Apr 2008 15:14:32 +0000

Hi Spostareduro Yep, it’s actually quite astonishing how much can be imparted in 140 characters.

Here’s a list of the top 100 Twitter mashups/apps I found on Twitter (heh) thanks again to @doshdosh http://momb.socio-kybernetics.net/labs/twitter-50

By: spostareduro

spostareduro — Tue, 15 Apr 2008 10:36:30 +0000

I have to admit I too am a Twitter addict. The first thing I do in the morning, yes even before my first cup of coffee (miraculous as it may be) I am Tweeting “good morning”..
I’ve seen incredible, funny, touching, intelligent, moronic, gross, obsessive, news worthy, and even spiritual Tweets coming that tiny 140 character box. It’s never a dull moment.
I love Twitter and even am mad at it sometimes. But wouldn’t trade it in for nothing.

By: Mike Tighe

Mike Tighe — Mon, 14 Apr 2008 17:19:42 +0000

David Armano posted a great link about Customer Service via Twitter, and how big companies are paying attention.

http://www.readwriteweb.com/archives/how_to_get_customer_service_via_twitter.php

Some great resources on how to rock out some monitoring systems for what people are saying online too

By: Martin Bowling

Martin Bowling — Mon, 14 Apr 2008 04:34:17 +0000

The twitterverse really is a great place to meet new people and bounce ideas around and just have fun! So very glad to have you as one of my tweeple! thanks for all the kinds words

By: Laura Callow

Laura Callow — Mon, 14 Apr 2008 03:31:48 +0000

Thanks Brian - I fully agree!

By: Brian Chappell

Brian Chappell — Mon, 14 Apr 2008 03:30:58 +0000

Twitter is the greatest thing since AIM’s inception back in the mid 90’s. I am hoping one day the mass market will find Twitter. It is unbelievable in so many ways.